After a year’s worth of planning and scheduling, the Credit and Decision Analytics Conference of 2017 was a huge success. 2017 CADA posed the bittersweet problem of being overbooked, the implications of which almost had the hosts sleeping in tents on the golf course.
Held at the beautiful Arabella Hotel and Spa near to Hermanus, 2017 CADA hosted almost 200 delegates and speakers. Over 20 topics were presented on marketing, POPIA, FAS, data science, ‘Frogmentation’, SMMEs and financing.
The first day saw the arrival of the delegates and speakers. Compuscan’s CADA guests were treated to a variety of activities after registration; such as golf, a spa massage, wine blending, cooking masterclass, or a Segway tour around the estate.
After a busy day of travelling and activities, guests enjoyed a relaxing evening in the hotel’s restaurant. Here they were able to catch up with industry acquaintances, meet new contacts, and expand their networking reach.
With conferencing starting at 8am on Day 2, delegates and speakers were up early for breakfast and registration.
2017 CADA officially kicked off with an introduction from Compuscan’s CEO and CADA Host, Remo Lenisa; COO, Mike Reilly; and conference MC, Ryan Hogarth.
The main conference covered several industry-pertinent topics which, to highlight a few, included:
Senior Economist from Nedbank, Nicky Weimar, talking about the macro and micro economic trends facing South Africa and SADC countries.
Johan du Pisanie, Portfolio Manager of ABSA, emphasised the necessity to have segmented data and for businesses to build a decision framework in order to be innovative disruptors in the industry.
Thompson Reuters’ Michael Meadon provided interesting data about the costs of crime; how the social acquaintances of politically-exposed persons can still be a threat; and how big data and smart analytics can combat money laundering in innovative ways. Compuscan’s Senior Data Analyst, Jacobus Eksteen, presented Compuscore PSY and explained the psychometric mechanisms behind the tool. Companies often feel their direct marketing is threatened by legislations like POPIA (Protection of Personal Information Act). While there may be several rules and guidelines that can potentially hinder direct marketing, David Luyt of Michalsons taught us to stop worrying and to learn to love consent. David spoke about possible grey areas, interpretations and arguments against certain restrictions.
Breakaway sessions relating to commercial topics were held in the afternoon on Day 2, and in the morning on Day 3. A large emphasis was placed on SMMEs and how they can obtain finance. Topics were presented by industry experts such as Neil Welman of Lulalend, Karl Westwig of Retail Capital, Pieter van Heerden of Scoresharp, Michael Meadon, Septi Bukula of Osiba Holdings, and Jack Brownrigg of Compuscan.
After almost nine hours of talks and learning, attendees were given a chance to relax before the Gala Dinner. The Gala Dinner gave guests a chance to discuss the day’s events and to network further. Additionally, good food and great entertainment allowed them to unwind and exercise their laughing muscles. South African comedian, Barry Hilton had everyone crying with laughter.
On the morning of Day 3, award-winning financial journalist, Bruce Whitfield, presented a journey through history showing the true upside of risk. His presentation centered around politics, economics and money, and how they interlink. While crisis can have disastrous effects, it presents an opportunity for growth for citizens, businesses and government alike.
In addition, delegates attended talks on cloud computing, machine learning, and how education changes consumer behaviour. Presenters Jaco Alberts of Compuscan, Graham Stephen and Theunis van Rensburg of Wonga, Patrick Walker of PERC, and Rory Matthews of Compuscan Australia concluded the conference.
Over the 3 days, each hour presented an opportunity to learn and/or network. Feedback from delegates and speakers indicated that they thoroughly enjoyed the conference, a testament to which is that 90% are keen to return to CADA in 2018.
While September 2018 feels far away, we have already received interest from new speakers. If you would like to speak at the Credit and Decision Analytics conference in 2018, please contact [email protected].
Compuscan would like to take this opportunity to thank the delegates and speakers who participated in #2017CADA. We would also like to thank the Arabella Hotel and Spa staff, as well as our own staff who put in countless hours to make this event happen.
We will be posting pictures of the conference on our Facebook page. We encourage you to tag yourselves, and to like and share the posts. To find the CADA photos, you can also search for #2017CADA on Facebook and Twitter.